Carpet Cleaning Services in Australia Industry Market Research Report Now Available from IBISWorld

Operators in the Carpet Cleaning Services industry in Australia provide professional carpet cleaning services, such as steam cleaning, dry-cleaning and rug cleaning. Carpets are typically professionally cleaned every one to two years. According to IBISWorld industry analyst Nick Flores, “Demand for industry services plummeted during the peak of the global financial crisis, as consumers delayed discretionary services, including professional carpet cleaning.” The upward trend in household discretionary income over the past five years has boded well for the industry, as consumers have gradually expended on discretionary purchases. Dwelling commencements over the past five years have largely been volatile but have generally increased over the period, which has boosted demand for carpet cleaning. Industry revenue is forecast to grow at an annualised 2.4% over the five years through 2014-15, to reach $219.9 million. This includes a forecast growth rate of 1.4% for 2014-15.

Hard surface flooring alternatives have served to dampen demand for carpets. Hardwood flooring is a more expensive alternative to carpets, but benefits from its longer life span, ease of maintenance and its ability to collect less dust and allergens. In addition, “hardwood flooring is perceived as having more of an aesthetic appeal and a better investment as it is able to boost the value of the dwelling,” says Flores. While hardwood is an expensive choice, laminate flooring products have the appearance of hardwood flooring, but costs a fraction of the price and represents another alternative to carpet. Nevertheless, the trend towards city living has supported the use of carpet as a means to reduce noise pollution, which has supported the industry. Growth in the number of businesses in the economy over the past five years has supported industry expansion, given the prevalent use of carpets in commercial office space areas owing to their cost advantages. The industry exhibits a medium level of market share concentration. Major players include Chem-Dry Carpet Cleaning and A Whistle & Co (1979) Pty Ltd.

The Carpet Cleaning Services industry is comprised of a multitude of small independent owner-operators, due to low barriers to entry. The share of the market absorbed by franchisees has exhibited stable growth over the past five years, as they are able to leverage on their brand and benefit from centralised administrative functions such as its call centre facilities. Over the next five years, industry operators are expected to increase their use of online platforms such as social media to promote their service offerings.

Laundry days

When you walk down the cleaning aisle in your supermarket, the choice of laundry detergent is among the most complex.

Not only is there a bewildering array of products but we have a choice between liquids and powders, cold or hot water products, and a variety of claims as to their special active ingredient. Some tell us they are enzyme-boosted, whereas some tell us that they use "oxy action."

So which product should you choose?

Well, there are a few secrets the washing industry knows but doesn't tell us.

The first is that if the wash doesn't do a good job, most people won't notice, for the simple reason that it all comes out the same. The whites don't look grey and the colours don't look dull, as we are comparing like with like. For this reason, inferior products still manage to sell simply because they are marketed well.

Let's look at the ingredients in detergents, and then we'll sort the wheat from the chaff.

A premium-brand product may contain up to 10 different ingredients. First we have the surfactant, or detergent, the most basic ingredient. These are exactly the same chemicals as you find in dishwashing detergents and many general cleaners.

Next we have the builders. These are chemicals designed to ensure that minerals don't deposit in your clothes, giving them a scratchy feel. Alkaline salts come next, usually washing soda, which help deodorise and dissolve body fats.

Enzymes are a fairly recent addition to laundry products and are specialised biological molecules that are capable of spectacular results. Rounding off the cleaning components we have laundry bleaches - the oxidisers, the source of the "oxy-action" claims. Supporting the cleaning chemicals are anti-redeposition agents. Their job is to stop soil that has been removed from one part of the garment depositing elsewhere on the garment. Some products also contain softeners, clay or silica-based products that are designed to make the garment feel soft to the touch. Lastly, there are free-flow agents (for powders), optical brighteners, and fragrances.

As you can see, modern laundry detergent is a highly sophisticated product - much more so than, for example, a hard-surface cleaner, which normally contains only one active ingredient.

So, should you use hot or cold, and liquid or powder?

Cold Power has successfully convinced us that we can get good results in cold water but it's interesting to note that this practice is not employed overseas to any extent.

While there are many people who use cold water with various brands of detergent and are happy with the results: this is only because they are comparing like with like, as pointed out previously. But the fact is that no cold water wash can compare with either a warm or hot water wash with a premium brand, for the simple reason that the two factors that give these spectacular stain-removing powers - enzymes and oxidisers - are inactive in cold water.

The reason that enzymes are inactive in cold water is simply that they are biological molecules, and are designed to work best at normal body temperature - about 40C. Below this they are inactive, and above this they are destroyed. This is a fact that the manufacturers don't tell you.

For the oxidisers, they are inactive simply because they don't dissolve in cold water. The water must be at least 60C before they dissolve, and then they are able to do their stuff - oxidising food dyes and other stains.

Now if oxidisers don't dissolve until the water is 60°C and enzymes are inactive at this temperature, then you can't do a wash that uses both at once. But don't expect the manufacturers to advertise this fact - they just take the attitude that whether you wash in warm or hot water, it'll all work somehow.

While this may be true, if you're smart you can get the best of both worlds.

The first thing you do is get some Biozet Attack liquid. This remarkable product relies solely on biological activity, and even advertises the fact that it contains no oxidisers. However, at about $35 for 2.5L it's very expensive, so instead of using it in the machine, we are going to use it as a Rolls Royce pre-wash.

Tip a bit on a stain then rub it in with your fingers. You get the combined effect of the rubbing, plus the fact that your fingers are at exactly the right temperature to activate the enzymes. Toss it in a bucket of warm water for half an hour as a pre-soak and let the enzymes do their stuff. Finally, put it through a hot wash with Omo powder or some other oxidiser-loaded product and let the oxidisers finish off what the enzymes started.

Alternatively, if you want to wash in warm water to save power, do the wash (after the pre-soak) with a liquid detergent like Dynamo. Even if you have to wash in cold water for some reason, the enzyme pre-soak will greatly enhance the outcome.

Finally, if you wish to use the more traditional pre-wash approach, White King Stain Lift will work best on food stains, and the Amway Home SA8 prewash will work best on oils and inks as it is the only solvent-based pre-wash on the market.

Kevin Naze column: Expert tips on controlling buck fever

Every fall, thousands of archery and gun deer hunters are struck with a malady that can surprise and frustrate even the most veteran among them.

Buck fever.

Just the sound of it is an adrenaline rush for many as they relive some of their best — and worst — moments frozen in time.

Chuck Adams, the world's most accomplished and published bow hunter, shared some of his tips to help cure the affliction in an online story for North American Hunter recently.

Adams said that while there's no substitute for bow hunting experience, trying to get close to wild animals in the off-season can help some, as can visiting a fenced enclosure such as a game farm or zoo and studying the animals as close as allowed.

Dedicated target practice — knowing that both your equipment and eye can be trusted — may also help calm your nerves. Shooting hundreds or even thousands of arrows in the months prior to the hunt may help you go on autopilot at the moment of truth.

Dust Right After Returning from Vacation for a Longer-Lasting Clean

Dusting is my least favorite household chore. Here's a tip to get more bang for your dusting buck: If you're away for any significant period, like a vacation, dust as soon as you get back. The air has settled, you'll pick up more dust, and you'll get a longer-lasting clean before you have to dust again. 

I actually stumbled on this after getting back from a week-long overseas trip. No one had been in my apartment since I left, and while I try to tidy up so I have a clean home to return to, I noticed that all the dust in the air had settled because there was no one there to stir it up. The AC ran while we were away, sure, but one quick dust up and I noticed that after a few days, I wasn't lamenting having to do it again the way I normally did. 

It's just one of those cleaning tips that makes logical sense—more dust settles with less activity, so take advantage of a low activity period to make your cleaning more efficient. Next time you get home from vacation, before you flop into bed and get back to normal living, take a second to do a quick cleanup. You'll find it's worthwhile.

Well-trained carpet cleaner Aberdeen

With the proper cleaning strategy, cleaning products, and accessories, an experienced carpet better does not only fresh carpet more effectively and efficiently, they also extend the life of carpet. An experienced and well-trained carpet cleaner often has the necessary equipment to do the work efficiently and effectively. He also knows the best methods and techniques to be used in different kinds of carpets. He also often does not work alone, therefore the length of time in cleaning the carpet can be shortened dramatically. Carpet cleaners Aberdeen can create use of dry or company techniques. A person can ask for recommendations from close relatives, co-workers or friends for the best carpet cleaning in Aberdeen.

A professional carpet cleaner also has all the available cleaning Aberdeen solutions. He has experience in using most of them and therefore is in the best position to refer the best cleaning products for the type of carpet that one has which can bring more effective results, quicker drying time, and lesser odor. He is also exposed to the products and equipments which are more environment-friendly. An individual can ask for quotations from at least three carpet cleaning services in order to make a comparison. Our certified expert better will know how to fresh the carpets and what will provide the best outcomes without damaging carpet or impacting it negatively.

An Expert Carpet Cleaning Service Provider

An experienced along with well-trained carpet better generally gets the important apparatus to try and do the conduct prudently. Our certified expert better will know how to fresh the carpets and what will provide the best outcomes without damaging carpet or impacting it negatively. Health care regarding carpet desires expert cleansing solutions that will get rid of dust, hard along with serious compiled dust via carpet cleaning Richmond service. Your carpets are one of your largest investments in your home and they should be properly maintained. In the event you even have your furniture and curtains washed at the relevant time. Getting your carpet washed by an experienced carpet cleaning not only eliminates noticeable spots and other dust and dirt, but also the invisible scents that can acquire from frequent use and not so frequent cleaning.

With the best possible cleaning procedure, cleaning items, and supplies, an expert carpet cleaner does not just clean the cover all the more successfully and productively, we are best cleaner in Richmond. An expert carpet better also has all the available cleaning solutions. Carpet cleaning Richmond services can also create use of the company of fresh carpet. Cleaning solutions can be a matter with regard to both equally property owners along with place of work managers. An experienced and well-trained carpet cleaner often has the necessary equipment to do the work efficiently and effectively. We also know the best methods and techniques to be used in different kinds of carpets.

Experienced Carpet Cleaning With Experienced Cleaners

Getting your carpet washed by an experienced carpet cleaning Northampton not only eliminates noticeable spots and other dust and dirt, but also the invisible scents that can acquire from frequent use and not so frequent cleaning. There are many types of carpets made from different materials and in different combinations. When you are looking for someone to come and fresh your carpets, take plenty of a chance to do the research. This kind of carpet cleaning strategy is very popular because of its quick time. Carpet cleaning service which makes use of dry cleaning strategy uses application cleaning alternatives.

An expert carpet better also has all the available cleaning solutions. Carpet cleaning service in Northampton can also create use of the company of fresh carpet. Carpet cleaners Northampton can create use of dry or company techniques. A person can ask for recommendations from close relatives, co-workers or friends for the best carpet cleaning in Bury. A high-pressure automatic cleaning tool thoroughly rinses the carpet using hot water extraction process. They also have a purpose, as some carpets can be used for decoration only; others are set in high traffic areas and are made to be resistant. An individual can ask for quotations from at least three carpet cleaning services in order to make a comparison. The cleaning process too will depend on the type of carpet and the usage area.